Friday 31 May 2019

Understanding identity in online worlds

For Rosa Mikeal Martey, professor in Journalism and Media Communication, the relationship between identity in the offline world and identity construction in a virtual world has always been of research interest. For her dissertation, Martey studied gender identity and perception in online job applications. Her current research involves understanding how social norms develop in digital spaces. "I'm interested in the way people interact with, use, and respond to technology as they perform and craft those identities," she says. "Identity is a fluid category that emerges in different spaces and is influenced by the space itself."

* This article was originally published here